M. J. Barney Associates (MJBA), Certified Professional Consultants to Management, established in 1983, offers a comprehensive range of business development, market research, feasibility, database, marketing and management consulting services.

MJBA projects typically involve a management consultant stance for overall business development analysis of company products/services, marketing, operations and related business market environment factors which successful companies master.

With more than 20 years of experience, the company has also designed and performed feasibility studies, benchmark studies, customer satisfaction studies, all forms of primary and secondary research studies and business development projects for clients ranging from multinational corporations to start-up independent businesses. Diversified industries served include retail products/services, banking services, recreation/travel, health services, computer services and varied "hi-tech" industries including computers and peripherals, OEM manufacturing and telecommunications industries.

Many projects utilize full service, primary field research conducted for specific objectives when needed, secondary research from industry and government resources, in-house senior-management expertise, and proprietary analysis procedures in areas of marketing, operations, finance and management. MJBA provides in-depth support and direction to industrial, retail, B2B and web-based clientele.

MJBA provides critical market information, tools and insight in a "thinktank" environment as to business situations and opportunities being studied -- so that the client's management can now operate more profitably by better understanding the exact product/service attributes desired under identified market conditions, with better focus on best [and most likely increased] target markets, profitability and the requisite operating strategies to obtain them. Database management services provide accurate, timely and prioritized buyer contact information for our clients.

The company was founded in 1983 by Michael J. Barney at the request of a Fortune 500 client. Currently, MJBA enjoys "sole-vendor" status for numerous major corporations. In October 1995, Mr. Barney conducted a study for the German Government (Bavarian FCC) analyzing sales and marketing strategies for its deregulated Television and Radio Industry and participated as a keynote speaker at the International Media World Conference in Munich, Germany.

The principal, Mike Barney, is a Certified Management Consultant (for consultants, this is similar to the differentiation between a bookkeeper and a CPA) and has been an adjunct faculty member at the University of San Diego, and San Diego State University, teaching various marketing, business, marketing research, and international business courses. He is a former “Big Brother,” Troop Committee Chairman and Explorer Scout Advisor for the Boy Scouts of America.